I stumbled across the following sentence in the description of “unclear what you’re asking” close reason:
As it's currently written, it’s hard to tell exactly what you're asking.
it's as well as the
you're uses the typewriter or vertical apostrophe (U+0027
') while the second
it’s shows the typographic or curly apostrophe (U+2019
’), which is the preferred character to use for apostrophe according to the Unicode standard.
This applies to the description on closed questions as well as the close dialog. On https://askubuntu.com/help/closed-questions on the other hand only typewriter apostrophes are used.
As a typography enthusiast I'd opt for the curly apostrophe, but
I’m fine with the alternative as well – as long as
What's the difference you may ask. Well, try
echo it’s as opposed to
echo it's in your favorite shell once…